Hmmm... Mascara - such a divisive subject in the beauty world. There is definitely a place in my heart for high end mascara (I will always love YSL Faux Cils dearly - it was the first one I ever tried that made me realise the power of a fluttering lash!), and yet given the fact that macara has to be replaced so regularly for hygiene reasons, it makes sense to make the most of drugstore gems too!
So my current fave drugstore mascara's, in no particular order (that would be impossible! I usually have about three on the go anyway!)....
Rimmel Sexy Curves This one seems to be something of a "marmite" mascara (you either love it or you hate it...). I personally love it - gives volumised long fluttery lashes and builds well. Some people find the wand too floppy and flexible, but personally I've never had this issue. The bizarrely shaped wand works well to get product onto the lashes, as well as lengthening and building volume. Can clump if you use tonnes of coats, but some people like that too.
Max Factor False Lash Effect
This is marketed as Covergirl LashBlast in the US, and is apparently a best seller over there - a status which it fully deserves in my humble opinion. This has a MASSIVE applicator - one unlike any I've seen before. Basically a large barrelled plastic cone with teeth.... The product itself is also a great formulation - not too thick, not too thin, so it dries quick enough not to smudge, but slow enough to allow you to build your coats up. For me, this gives lovely long, thick and dramatic looking lashes. A fellow makeup addict at work, regularly asks me what mascara I'm wearing when I have this on...
First off, lets talk about the packaging - I hate it! But this just proves you should never judge a book by its cover... and I suppose it makes it easy to find! This is great for building drama in a flash. I actually recieved this at a blogger event, and possibly would never have picked it up if I hadn't (due to the radioactive packaging), and hence I tried it with some trepidation. HoweverI was surprised - builds extremely thick lashes with little clumping - this is a great one for a smoky eye, as it gives very thick and intense black lashes.
Again, I recived this at a blogger event, and I have to say, the makeup snob in me really expected this to be absolute rubbish. One of those occasions where I am so so pleased to be proved totally and utterly wrong. In short - this product costs less than a fiver, promises to curl, lengthen and volumise, and it actually lives up to those claims completely. If you haven't tried this one, I urge you to get to your nearest Barry M counter and be amazed.
This is one of those mascara's I keep going back to over and over - like a pair of comfortable shoes, I know exactly where I stand with this one. Gives reliable results and never lets me down. An oldie but a goodie. Coats lashes with minimal clumping and always looks great. A coat or two is great for the day, but extra coats can be added for nocturnal activities!
